%0 Journal Article %T SPECIFIFICITY IN EDUCATIONAL COLLEGE SERVICES: MARKETING APPROACH %A Ovanesyan , N.. %A Lebedev , V.. %K educational service market, market researches, college marketing, state, education, market communications, competitiveness, market approach, social function, market policy %J Bulletin of Bryansk state technical university %D 2016 %N 2016 %P 6 %I Bryansk State Technical University